In 2023, programmatic advertising continues to evolve with advancements in technology and data analytics. Key trends include data-driven decision-making, AI and automated optimising solutions and focus on privacy including third-party cookies.
Advertising News, Trends, Opinions, Case Studies
In 2023, programmatic advertising continues to evolve with advancements in technology and data analytics. Key trends include data-driven decision-making, AI and automated optimising solutions and focus on privacy including third-party cookies.